Throw Shaka LLC - No 🐂💩 Principles
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People First: Relationships Over Transactions
- Help First, Sell Second: Guide customers, partners, and businesses to the best solution—even if it’s not yours. Success comes from helping people, not just closing deals.
- Build Real Relationships: Work with people who value trust and collaboration. Long-term partnerships create better results than one-off transactions.
- Grow Through Customer Value, Not Cost-Cutting: Business growth should come from strong customer acquisition and retention, not by sacrificing quality or reducing service. Efficiency matters, but not at the expense of customer experience.
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Work with the Right People
- Work with Decision-Makers: Avoid unnecessary bureaucracy. Partner with businesses that can move quickly, make decisions, and value execution over endless discussions.
- Earn Trust, Don’t Fight for Control: The best work happens when clients trust your expertise. Work with those who respect your input and are open to ideas, not those who want a task-taker.
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Solve the Right Problems
- Solve Problems Before They Happen: Great software isn’t just about writing code—it’s about understanding real-world challenges. Identify issues before they arise and create solutions that make business operations easier.
- Quality Over Shortcuts: Avoid gimmicks, misleading tactics, or “quick wins.” Build sustainable, maintainable solutions that create long-term success.
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Work with Purpose & Efficiency
- Creativity with Direction: Enjoy creative freedom, but make sure it serves a purpose. Work with clients who have a vision but are open to new ways of achieving it.
- Focus on What Matters: Spend 80% of your time building and 20% strategizing to maximize impact without burning out. Efficiency and clarity drive results.
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Stay Lean, Stay Balanced
- Stay Small, Stay Nimble: Build a flexible team of independent freelancers rather than a full agency. Keep overhead low, agility high, and focus on work that matters.
- Work with Rhythm, Not Chaos: Maintain a predictable work schedule. Mondays for planning, Tuesday thru Thursday for deep work, and Fridays for learning and exploration. Structure creates freedom.
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Leverage AI Responsibly
- Use AI to Amplify, Not Replace: Leverage AI tools to boost productivity when human resources are limited, but never replace people. Customer service and personal interactions will always remain human-led.